Summer TV Series on CBS TV
Perhaps the busiest network as far as new summer TV shows
CBS TV tends to be very diligent about putting out a well-rounded summer TV line-up each year. With a healthy mix of reality shows and new fictional summer TV series, CBS manages to keep a strong audience through the summer months. Naturally this allows the network to promote their usually strong fall lineup ahead of time. It also keeps its advertisers interested in the off months. In 2013 we saw CBS TV lead with the popular “Under the Dome” in their Summer TV schedule, and this did in fact help them promote their fall TV line-up while even getting some good viewership in these challenging summer months. Again, being open to new summer TV shows within any genre gives CBS the flexibility to launch any number of shows in the summer TV schedule, potentially appealing to a wide audience.
Of course the best way for CBS to promote its fall lineup through a strategic roll-out of new summer shows that match the type of audience that they are looking for in their fall TV lineup. This way they attract a similar audience to what they are looking for in the fall. Alternatively, they could find several potential hits in the summer TV lineup, whether new summer shows or returning favorites, and try to cover more than one genre. This would help match the various different audiences they are looking for for their fall TV lineup. Our experience tells us that CBS TV is quite good at this strategy and their summer TV schedule has paid off as far as promotion of new fall shows.
Here at summer TV preview we commend CBS for its attention to the off-season line-up, and for the quality and breadth of the summer TV shows they tend to produce. It is a pleasure to cover this network and their summer TV shows because they are so attentive to this season and the summer TV series they roll-out. CBS has made itself quite relevant and strong in the summer TV season and that makes our job much easier.
Soon we will be providing information in the form of reviews and previews of the CBS summer TV lineup, focusing on new summer shows.
Here is a review of last summer’s line-up on CBS:
- Debuting on Monday, June 24 “Under the Dome” was a science fiction story based on the popular and critically acclaimed Stephen King novel with the same name. Wait until you see everything that happens in Chester’s Mill, a small town in New England when it is suddenly sealed off from the world by a powerful and mysterious force field. With terrific characters, incredible plot lines, and a dash of creativity that only can come from the mind of Stephen King, Under the Dome may have something for everyone!
- The very popular summer tv staple Big Brother is set for its 15th season, beginning two weeks earlier than usual on Wednesday, June 26 at 9pm eastern. Don’t fret Big Brother fans, this early start only means a longer season, and the potential for more guests, more twists and turns, and a deeper voyeuristic look. Big Brother has been one of the most successful reality shows on TV, even as a summer TV show.
These are just a few of the summer TV series you will find on CBS. You can feel the excitement the network has about these summer TV series when you notice how carefully and assertively they are promoting them. Obviously they hope that these shows will attract a loyal audience in their own right, and there may even be one or two with the potential to move into the more popular fall and spring TV seasons.
We only publish the highlights here, so if you notice any other potential gems in the summer tv lineup for CBS, we hope you will share them with us and our readers! We do not work for the networks and have no stake in anyone’s decision, so we aim to publish a well-rounded look.